A VERY long time ago, stripes were seen as a negative style as they were associated with prisoners. Queen Victoria turned it all around by dressing her son up in a navy and white stripe suit for a Royal yacht boarding event. Stripes were then connected with sea and marine life, which swimmers then adopted and wore. In the 1950's Coco Chanel featured bright stripes that were inspired by workers in the French Riviera. In the 60's and 70's more and more people started to wear stripes and thus, the trend was born!